"Be able to use your left brain and your right brain. It's not just about KPIs, but also about customer experience."
- Jeremy A Roberts
Digital Marketing consultant and practitioner with 20 years of experience in both the corporate and startup worlds managing corporate/enterprise level demand generation, product marketing, partner marketing, and solutions selling for companies in cloud/managed hosting, retail, financial services, data, FinTech, MarTech, and SaaS. Currently, Jeremy is a Solutions Consultant for Adobe and the Founder/CEO of Left Brain + Right Brain. Previously, Jeremy was Head of Partnership Marketing at Acxiom, a Product Marketing Leader at IBM supporting IBM’s customer analytics product portfolio, a Digital Marketing Leader at Harland Clarke managing marketing for the company’s 13+ brands, a Marketing Leader for Rackspace in Demand Generation and Social Media Marketing, an Adjunct Professor of Digital Marketing at Texas A&M San Antonio, and a veteran of several owned small businesses.
Marketing Consulting Services
My consulting services are offered through my marketing conglomerate Left Brain + Right Brain Consulting Services. I have worked with startups and small-to-medium sized businesses looking for growth and acceleration through marketing programs that drive funnel conversion. I have also built marketing strategies for large corporate companies like: Adobe, IBM, INSZoom, Facebook, Pinterest, American Express, IHS Markit, DISH, MediaMath, Spredfast, Vibes, Gigya, Walmart, Costco, Office Depot, Mary Kay Cosmetics, EMC, Symantec, Microsoft, VeriSign, Gap, Ann Taylor, Levi's, and Cox Communications.
I am available for hourly sessions, full day sessions, and short-term projects. I am available for all aspects of digital marketing, but my main areas of focus are the following:
Buyer persona building and journey mapping
Sell-to and sell-through go-to-market plans
Demand and lead generation engines
Marketing mix modeling and channel integration strategy
Driving leads through advocacy and community outreach programs
Training and mentoring for junior level marketers
I have had the great privilege of speaking and presenting across the globe to audiences in London, Hong Kong, Saudi Arabia, and Mexico to both small interactive groups up to rooms of 500+ people. This includes keynote presentations, breakout sessions, customer seminars, panel moderation, customer advisory panels, meetup groups, and event chairperson.
I am able to build presentations and sessions around most business topics and adapt to your event themes, but I generally focus on topics on digital marketing, marketing strategies, personalization, customer journey, data fragmentation, social media marketing and marketing analytics.
I am most proud of my presentation at the MarTech Conference in 2016, while working at IBM, where my presentation was highlighted in Forbes. Here is a link to the article: Forbes Article
I am available to speak and present at events and conferences across the globe. I look forward to connecting with you.
#AnalyticsToday is a weekly podcast series focused on big data and analytics and the latest trends in digital world.
The podcast is hosted by me and my co-host Sameer Khan. Together Sameer and I use a conversational style of podcast to educate and support technology digital marketers and analytics professionals.
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Hill Country Rover Rally is an annual non-profit offroad event put together independently by Land Rover enthusiasts across South and Central Texas. Our goal is to host an inexpensive Rovering event that is fun for family and friends, where Rover fanatics can enjoy offroading and comraderie in a safe and controlled environment. Proceeds from this event go to a selected charity. Hill Country Rover Rally is an independentally owned 501c3 nonprofit organization and not affiliated with Land Rover.
Learn more at http://www.hillcountryroverrally.com